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Strategic Jewellery Consulting

Helping jewellery brands and creative businesses grow with clarity, elegance, and measurable results.

Work With Me
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Elegance

I create strategies that reflect refinement, precision, and a true sense of luxury.

Innovation

I bridge technology, design, and market insight to deliver forward-thinking solutions.

Who am I ?

I am Aveli Kippari, a strategic jewellery consultant with over 20 years in the jewellery and luxury goods industry. I combine creative vision with business precision to help brands grow with clarity, elegance, and measurable results. My journey has taken me from IT and jewellery wholesale to sales management and purchasing for Estonia’s largest jewellery retailer — leading multiple brand launches, curating high-performing collections, and guiding both emerging designers and established luxury brands toward lasting success.

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Inspiration

I empower my clients to unlock their potential and lead with confidence.

Impact

I ensure every project I take on creates lasting value for the brand, the customer, and the market.

Designed for brands and people who want more than ordinary.

  • Jewelry designers & creative founders
  • Luxury brands & fine jewelry houses
  • Retail, boutique and departmet strores
  • Jewelery fair - exhibitors & organizers
  • Creative schools, brand teams & industry leaders

How it works?​

Every diamond is unique!

1. Audit Quick, focused analysis to map your current brand, retail or strategy. → Clear insights & practical recommendations

2. Strategic Package 1–3 month collaboration to build or refresh your brand, campaign or retail experience. → Structured plan, creative clarity, real results

3. Ongoing Partnership Monthly support, strategy calls and access to my insights & network. → Continuous growth, sharper focus

Reach Out & Shine
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What people say about working with me

"Aveli is indeed a remarkable figure in Estonia's jewelry industry, known for her positive vibes, hardworking mentality, and strategic approach to business. Her contributions have significantly shaped the Estonian jewelry landscape, inspiring many with her dedication and innovative ideas."
Tanel Veenre
"Her ability to generate innovative ideas and empower others to reach their full potential is incredibly inspiring. By uplifting those around her, she not only contributes to the growth of the industry but also helps create a supportive and collaborative community."
Katrin Muld
"Aveli is a radiant and genuine personality whose charisma lights up the room and inspires others to step into their best. In her presence, connections deepen, ideas take shape, and visions turn into momentum that carries people and entire ventures forward."
Raido Rõivas